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We are MotoblouzIf you enjoy long, winding roads that travel through the world, if you don't have time to sit in traffic to get to work, or if you love the smell of a 2-stroke... What we want is to go everywhere, all the time!
Our storyInnovationOur promiseThe TeamOur values

Just ride,
we'll take care of the rest!

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Whether for pleasure, sport or everyday use, at Motoblouz we know you've got no time to waste, you've got to get moving and fast! Living your passion to the full is our number one priority.

Just ride,
we'll take care of the rest!

Whether for pleasure, sport or everyday use, at Motoblouz we know you've got no time to waste, you've got to get moving and fast! Living your passion to the full is our number one priority.
Bike img
Timeline background

Our story

For us, motorcycling started in 2004 with 2 mates and a few leathers in a garage, with the neon sign flashing in the background, you know? In short, the foundations were laid.
Today we support all motorcyclists, riders, scooterists... in Europe! In short, everyone you see on the road or off-road has been through us.
Creation ofMotoblouz and the site2004Developingour own brands2008Opening of the secondstore in Lille/Seclin2018Conqueringinternational markets2021Site openingsItalian and Spanish2015Opening of the firststore in Carvin2017Acquired by the Equistone fundPartners Europe andintegration of Polo Group2016
road

Our values

Motoblouz is all about trust. Because an adventure like this doesn't happen overnight, our DNA is based on 3 pillars:
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The opening
We champion a broad perspective on the world by supporting challengers in their competitions, but also travellers with a passion for the outdoors who we believe in. Whatever the level, it's the state of mind that counts.
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Commitment
Have you got something to ask for? Motoblouz will make it! And if it doesn't exist, we'll bend over backwards to make it for you. We keep our word right to the end.
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Community spirit
We bring people together and make it easy for them to talk to each other, so if you're near the paddock, come and see us - we're all about the family spirit!
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It's what we live and breathe!

Our promise

In a world on the move, we want all 2-wheelers to be able to ride safely, whatever their style or riding ability, and for it to be accessible to all.
That's why we surround ourselves with iconic, up-and-coming and innovative brands, carefully selected to equip you and your bike with a range as wide as a 180 tyre.
And with 137,000 products to choose from, that's a lot to get your head around, so through our website, stores and motorbike advisors, you can enjoy a personalised customer experience with advice and product information to help you find the best equipment for your riding style.
700
brands
137 000
product references
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No other online shop brings together so many motorbike products

Our customers at the heart of innovation...

To go one step further, we've developed our own range of equipment for motorcyclists: Dexter, DXR, Kooroom and Prov. Technical products to meet all your needs, with quality, safety, design and comfort as our motto.
Created by bikers, for bikers
Own brand
Co-creation workshops with our customers
Biker suit
Created the 1st motorbike suit under €400
Created by bikers, for bikers
Team